Lottery Expo-Marcy Jackson Chief Financial Officer, Florida Lottery -The Flamingo Forum: The Florida Lottery’s New Tool for Staying in Touch with Players and Retailers

Marcy Jackson
Chief Financial Officer, Florida Lottery
The Flamingo Forum: The Florida Lottery’s New Tool for Staying in Touch with Players and Retailers - a path towards real-time market feedback that drives promotional and marketing strategy, potential game launches, and operational improvements
This presentation contains a Power Point presentation click here to open,
This video presentation is brought to you by Public Gaming Research  		Institute and was recorded at LOTTERY EXPO 2011
 September 20-22, Loews Miami Beach  		Hotel, Miami,  		Florida